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CRM Executive

Job Description

The CRM Executive will be responsible for managing and optimizing our customer relationship management strategies. This role involves analyzing customer data, implementing CRM software solutions, and collaborating with cross-functional teams to enhance customer satisfaction and loyalty.

Responsibilities

• Develop and implement CRM strategies to improve customer engagement and retention.
• Manage the CRM system, ensuring accurate data entry and maintenance.
• Analyze customer data to identify trends, preferences, and opportunities for growth.
• Collaborate with marketing, sales, and customer service teams to align strategies.
• Design and execute targeted marketing campaigns based on customer segmentation.
• Monitor campaign performance and report on key metrics to stakeholders.
• Ensure compliance with data privacy regulations and best practices.
• Provide training and support for team members on CRM tools and processes.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field; advanced degree preferred.
• Minimum of 5 years of experience in sales, marketing, or customer service roles, with a focus on CRM management.
• Proficiency in CRM software (e.g., Salesforce, HubSpot, Zoho) and data analysis tools.
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Excellent verbal and written communication skills.
• Proven project management skills with the ability to manage multiple projects simultaneously.
• Customer-centric mindset with a passion for enhancing the customer experience.